How to select the best franchise opportunity

A new year leads many people to start re-considering their career. If you want to own your own business, start searching for the best franchise opportunity. At Redstones, we advise individuals to make the right choice for their career by investigating the following factors,

if they’re interested in owning a franchise:

Proven track record of success – Any effective franchise will have developed a business model that generates strong results. In our case, this business model includes Redstones Platinum Total Care and our innovative ‘Switch Agents’ programme. Always verify business results and speak to existing franchisees about the success they are achieving before deciding whether a business opportunity is for you. At Redstones, we ensure that every potential business owner understands how the way we conduct business offers us an advantage in the competitive property business market.

Strong brand – As opposed to operating as an independent business, one of the most significant benefits of franchising is buying into a brand that represents existing value for stakeholders. Redstones strong position in the market and many client testimonials from our landlords, tenants and vendors reassure new franchisees of our strong brand.

Continuous support Redstones are genuinely interested in supporting our franchisees to succeed both when they begin and whilst their business is becoming established. For this reason, we offer comprehensive training and materials on the best methods of running your business, in addition to advice on dealing with any difficulties. Furthermore, we are always on hand to support you if you hit a rough patch or want to suggest new ideas for business growth.

Marketing magic – A good franchisor should guide and support their franchisee with tips on tailored marketing techniques that work for the specific industry. Redstones can advise on proven strategies and tools for attracting and retaining business in the property sector. Going over and above what our competitors offer, we are providing new franchisees that join our network in 2016 with the Redstones Marketing Ready Package, worth over £7,000. 

Risk managementRemember that if you conduct due diligence, buying into the right franchise will allow you to become your own boss and start a business; all whilst minimising risk. Becoming a franchisee with Redstones means that you can learn from our best practices and avoid the expensive mistakes often associated with running a business. Not only do we help you manage risk, Redstones are extremely pro-active in facilitating growth and have business acquisition experts on hand to help franchisees build their business portfolio.

So if you’ve always dreamed of running your own prosperous property business, realise those dreams as a Redstones franchisee.

For further information, visit our Franchise website, call 01922 235 350 or email

Redstones Marketing Ready

Getting franchisees ‘Marketing Ready’ is a priority for Redstones

At Redstones, we place a huge emphasis on marketing. After all, as the life source of any successful company, marketing is what drives business through the door, transforming a start-up franchise into a flourishing and established business.

Our strapline is ‘Let’s Open Doors’ and we’ve devised a proven marketing strategy that offers franchisees the tools they need to open the doors to new business.

From social media and portal advertising to SEO, Pay-Per-Click and 3D floor plans, we embrace modern and traditional online and offline marketing techniques that have been proven to generate new clients for our franchisees.

Therefore, we are providing new franchisees that join our network in 2016 with the Redstones Marketing Ready Package, worth over £7,000.

FREE to new franchisees, the Redstones Marketing Ready Package offers intelligent online presence, including landlord data targeted to specific areas, in addition to SEO, Google Adwords, a new microsite with social media channels and a local property blog.

The package also facilitates greater visibility and branding through marketing materials such as let boards, let by slips, pens, keyrings, business cards, complements slips and letterheads, as well as balloons and flyers.

By helping franchisees to build a strong reputation in their territory, our Marketing Ready package recognises that it is ultimately effective marketing that will keep a business in the minds of property owners, landlords and tenants.

The Redstones Marketing Ready Package is just one way in which we support our franchisees. If you want to know why Redstones should be your leading choice if you’re planning to start a new franchise in 2016, visit our Franchise website, call 01922 235 350 or email

Redstones Buyers

How to find the perfect tenant

Every landlord’s dream is to find the perfect tenant, who pays on time and maintains the property. If you’re currently in the process of looking for new tenants, here how to ensure you find the best!

Advertise effectively

Ensure that your buy to let property is highly exposed. A reputable lettings agent such as Redstones uses all the latest marketing techniques, such as social media and our ‘Switch Agents’ programme to capture high quality tenants.

Check credit scores

Once you have identified a potential tenant, a credit score is vital to ensure the tenant’s background won’t cause an issue for you. Checking credit scores is a simple method of ensuring your rent will be paid on time. They help you to assess financial stability and proof of regular income.


References are essential, as they provide some guarantee of the character of your tenants. References can be from employers or previous landlords and should include at least two references.

Meet your tenants more than once

You always gain a better sense of people the more you meet them! If you are keen on some prospective tenants and have offered them a second viewing, give them plenty of time to walk around and ask questions. Be organised and always make time for viewings, as they are essential to the process of finding a good tenant.

Pick your location carefully

Think carefully about where your buy-to-let property is based. Ideally, good tenants want to be around local amenities such as shops, road links and decent schools.

Maintain your property
Try to visit your property regularly and ensure all maintenance is up to date. If your property is in good condition, it will continue to attract good tenants and will always look smart if last minute viewings are arranged.

Keep expectations high
If your property has been vacant for some time and you’ve not been satisfied with the people who have viewed it, it’s tempting to lower your expectations. However, continuing the search for the best possible tenants will pay off in the long-term.

If you keep these valuable tips in mind, you will soon be rewarded by attracting the perfect tenant.