Redstones – Your Total Lettings Solution

The number of buy-to-let properties is on the rise. As many as 60% of landlords are expected to expand their property portfolio during 2014 as the number of ‘first time’ landlords also continues to increase.

Whether you are new to the lettings market or planning to add to your portfolio this year, securing tenants, managing your property and collecting payments can be a time consuming process.

At Redstones, we understand that every landlord is different and offer a three tier service to suit your requirements.

Introduction Only

For landlords who prefer to manage their own property, we offer an introduction only service.  If you choose this option you will benefit from our comprehensive marketing strategy to secure tenants as quickly as possible. We will connect you with potential tenants, arrange viewings, carry out appropriate checks and oversee the signing of the tenancy agreement.  Once the tenancy agreement is in place, the management of the property is the responsibility of the landlord.

Managed property

Our managed property service includes all of the quality touches you would expect from Redstones, including the benefit of our extensive marketing, accompanied viewings, overseeing all of the necessary documentation and managing the property for the duration of the tenancy agreement.  This includes ensuring any repairs are quickly carried out to avoid problems with your tenants and put your mind at ease. Quite simply, once you engage Redstones to manage your properties you can rest assured that your property (or properties) is in safe hands.

Redstones Total Platinum Care Service

Redstones Platinum

Redstones Platinum

From listening to our clients we know that your main concern as a landlord is the timely payment of rent by your tenants. Our premier Total Platinum Care Service addresses these concerns directly and is becoming an increasingly popular option.  For landlords who select this option we guarantee that your rent payments are made to you on time every month regardless of whether or not the tenant has paid.

The benefits

As a Redstones client you will benefit from:-

  • Our latest state of the art marketing initiatives across a wide range of property websites, from Zoopla and Rightmove to Primelocation and Findaproperty – and many more inbetween.
  • Instant promotion of your property to our expanding database of potential tenants.
  • Peace of mind, knowing that the management of your property is in safe hands (for landlords choosing the second or third option).
  • An attentive property management team ready to respond to your needs around the clock.

Make the switch with our ‘Switch Agents’ programme

Redstones Switch Agent

Redstones Switch Agent

If you are interested in learning more, or feel that your current lettings agent is failing to provide you with the service you deserve, our Switch Agents programme is for you.  This easy to follow service takes you through a step-by-step process enabling you to move the management of your property to Redstones.

Whatever your need as a property owner, whether you are starting out or one of the 60% of landlords planning on expanding your portfolio this year, at Redstones we are here to help.

For more information on any of the options mentioned above, contact us today.

The Difference is Redstones 

Two Essential Questions Every Franchisee Must Ask

There are two essential questions every franchisee must know the answer to before investing in a franchised brand:-

–          Why should I consider this market?

–          Does this brand operate a proven business model?

Here, our Franchise Director Chris Gillam and Founder Manjit Virdi explain more about the importance of a proven business model.  Below we’ll address those two questions in more detail.

Why lettings?

The lettings market is thriving right now and predictions suggest that this will continue:-

  • By 2032, it is predicted that half of all homes in England will be rented.  Within two decades it is also anticipated that one third of all rental properties will be privately rented, a significant increase on the current levels of 18%.
  • 60% of landlords aim to expand their investment portfolio within the next six months, a further indication of the potential business available to franchisees in the lettings agency sector.

Does Redstones offer a proven business model?

Before launching the Redstones franchise network, getting the business model right was our highest priority.  A franchise model which has not been piloted and thoroughly tested can result in a failed network or franchisees struggling to establish their businesses.

On setting up Redstones, Manjit worked initially from home before moving into serviced offices. When establishing the Redstones franchise model, our priority was to offer a low cost entry to market without the onerous overheads that so often place unnecessary financial pressure on a new business.

With Redstones, we have achieved that goal.

We understand the lettings agency model and we know what works, which is why we encourage our franchisees to initially operate their lettings agency from serviced offices, rather than expensive high street premises.  It’s a more intelligent, proven business model that takes into account the nature of the lettings sector and the influence of social media and online marketing.

On top of that, as a Redstones franchisee you enjoy the benefits of:-

  • A reputation for outstanding customer service and integrity in a competitive market place.
  • Innovative solutions to your clients’ biggest problems, including our Switch Agents programme and Total Platinum Care service.
  • State-of-the-art marketing, taking advantage of all that social media and internet marketing has to offer.
  • Larger than average territories, allowing you to create a successful business with no limits to what you can achieve.
  • Lower start-up costs, including a lower franchise fee, aligned with a franchise model which allows you to launch your business from serviced offices.

Once established, you can of course extend your business into the residential sales sector and relocate your Redstones franchise to a high street premises – but only if it’s in line with your business plan.  We also offer the option to launch your Redstones business from a high street location to franchisees with prior experience in estate agency and residential sales.

Let’s return to the original questions and relate them to Redstones’ franchise opportunity.

Why the lettings agency market? In summary it’s a buoyant sector and will continue to enjoy significant growth for the foreseeable future.

Is this business model proven? Yes, Redstones, is proven, tried and tested, with a unique offering that sets us apart from other lettings agency franchises in a competitive market.

If you have any more questions, we’re happy to answer them.  Contact us today to find out more about what makes Redstones stand out from the crowd.

The Difference is Redstones.

Redstones – Helping You To Stand Out From The Crowd

The lettings agency market is a competitive and rapidly expanding which inevitably attracts new business launches on a regular basis.  For a start-up to succeed, it needs to represent a reputable brand, provide outstanding levels of customer service and offer that something extra to attract the attention of landlords often inundated by lettings agents keen to win their business.

We are often asked why Redstones stands out from the crowd by potential franchisees.  Part of our appeal is our willingness to listen to the problems faced by landlords and to offer solutions, as our founder Manjit Virdi explains in this video:-

We know that winning your first clients is the primary aim of all new businesses, but it isn’t always easy.

As a Redstones franchisee, our marketing products are designed specifically to enable you not only to win your first clients but to retain them and gain referrals.

As a Redstones franchisee we help you to stand out from the crowd in several ways:-

Platinum Total Care Service – As Manjit explains in our video, the major concern of landlords is the timely payment of monthly rents from the tenants.  A late payment can place a landlord under financial pressure when they have mortgages to pay on their property.  Redstones Platinum Total Care Service gives our landlords peace of mind by offering them the certainty of regular rent payments.  Regardless of whether or not the tenant has paid, Redstones ensures the landlord’s rent is paid on time every month.

Switch Agents – Another concern frequently expressed by landlords is the lack of customer service provided by some lettings agencies.  As a result, we created our Switch Agents facility.  This service takes disgruntled landlords through a step-by-step process which enables them to transfer the management of their rental properties to Redstones.

We are confident that both of these distinctive services give our franchisees a head start in the competitive lettings sector when launching their Redstones lettings agency – and we are happy to say that the results speak for themselves.

We don’t only listen to our customers, however, we listen to our franchisees too.

With Redstones you are never alone

We know that attending initial meetings with landlords to secure those first all-important contracts can be a nerve wracking experience.  For that reason, our Head Office team are available to accompany you to those meetings and support you – and celebrate with you! – as you win that first client.

In addition, all Redstones franchisees enjoy the following benefits on becoming part of our expanding network:-

  • Unrivalled, comprehensive, state-of-the-art marketing.
  • Larger than average territories created to give every Redstones franchisee an equal opportunity of growing a lucrative and successful business.
  • Instant brand recognition – Redstones stands for exceptional customer service and attention to detail.

Standing out from the crowd is always a challenge in an increasingly competitive market place.  As a Redstones franchisee our inventive approach to marketing and franchise development helps you to stand at the forefront of the lettings sector.

For more information on the support offered to you as a Redstones franchisee contact us today.


Preparing Your Property For Rent : 9 Essential Points You Need To Know

At Redstones, we regularly receive enquiries from property owners new to the rental market who want to understand more about the process of preparing their property to market and what to expect.

Here, we highlight our top tips to help you through that process:-

Ensure your property is structurally complete : Unfinished walls, incomplete extensions (it does happen!) and poorly fitted kitchens and bathrooms will deter prospective tenants.  All of the building work should be complete.  Gutters should be clean, the roof should be checked and we recommend inspecting window frames and door frames as well as ensuring an absence of damp patches.  Repaint exterior paint where there is evidence of flaking.  A well-maintained property will attract more viewers (who will hopefully become your tenants).

De-personalise all of the rooms : Neutrality is the key when it comes to interior décor.  An unobtrusive backdrop will make your property more attractive to tenants.  Nursery wallpaper or bright colours should be repainted in a neutral shade.

Clean your property thoroughly : We recommend a professional clean prior to letting your property to ensure it is in top condition for your new tenants.  If you do so, you may wish to include a clause in your tenancy agreement which requires the tenant to carry out a professional clean on their departure.  Failing that, you would expect your property to be left in an acceptable state of cleanliness when they leave.

Smokers or pets? Many of our landlords specify non-smokers and no pets at properties but this is entirely at your own discretion as a landlord.  Where smokers and pets are allowed this should be written into the agreement.

‘Wear and tear’ : At the end of the tenancy agreement you will inherit some general wear and tear which takes into account an acceptable use of your property. This will very much depend on your tenants; a family of four will leave more ‘wear and tear’ behind than a single professional person who frequently works away so this should be taken into account.

Furnished or unfurnished : Most landlords let their properties on an unfurnished basis.  If you opt for fully furnished, all items must comply with current fire and safety regulations. At Redstones, we also recommend the removal of any furniture with sentimental value as accidents can happen, even with the most careful tenants.

Your responsibilities : As a landlord, you must foot the bill for any structural repairs, together with general maintenance, such as plumbing.  If you choose to provide appliances, for example, a washing machine or dishwasher, it is your responsibility to arrange a prompt repair or supply a new one if the existing one breaks down. You must also insure the property and all contents belonging to you.  Finally, all gas appliances should be serviced and all electrical items certified fit for purpose.

Prepare an information sheet : For the benefit of your tenants, we recommend preparing a detailed information sheet which provides copies of all safety certificates, instruction manuals for any kitchen appliances, details of your boiler and heating systems and a complete inventory for the property.  A list of contact numbers in the case of emergency is also essential.

When letting your property through Redstones, we will advise you on all of the above aspects and provide guidance where needed.  To discuss our property management services, please contact us today where will be happy to explain the benefits of letting your property through Redstones.


Preparing For Moving Day : 7 Essential Tips

Moving house is reportedly one of the most stressful things we can do but there are ways to minimise that stress. Working with a trustworthy estate agent can help to make the process much easier.  At Redstones we continually liaise between you and your buyer to ensure everything proceeds smoothly with surveys, legal issues and mortgage arrangements for your buyer.

Once everything is in place, a date for exchange of contracts is agreed followed closely by a completion date.  The exchange of contracts is the point at which there is no going back – at this stage the buyer cannot legally withdraw from the sale without losing their deposit. The completion date may be the same day but in most cases it takes place a week or two later, allowing both parties time to arrange their move.

Here you will find seven of our essential moving day tips which we hope will help to make the whole experience as painless as possible:-

Engage the services of a professional removals firm : At Redstones we are happy to provide you with recommendations of reliable removals firms.  If you prefer to source your own removals company we suggest contacting the British Association of Removers.  All of their members meet required standards of service.

Choose your removals day wisely :  While Mondays and Fridays are the most popular choices for moving home, they are also the busiest on the roads.  If you can, we highly recommend choosing a week day to complete your move.

Give yourself time : Organising everything for your move is stressful enough without the added pressure of self-imposed time limits.  If it’s possible, leave yourself a few days breathing room to carry out any basic work to your new home. This may include professional cleaning, basic decorating or DIY work such as replastering or painting.

Make a list : Unpacking endless boxes takes time. To enable you to access the most important items quickly (such as the kettle!) make a note of the contents of your various boxes.  It can be time consuming but you’ll be grateful you did when you reach your new home.

Don’t forget : You will need to take electricity, gas and water meter readings at both your old and new properties on the day of your move.

Redirect your mail : Don’t leave it to chance or ask the new occupants to forward it to you.  Set up a redirection well in advance of your move so you continue to receive important correspondence.

Be helpful to your buyers : We recommend a list or notes explaining how to operate appliances, where to find the various meters, how to change the alarm code, where the boiler switches can be located and so on.

When you sell your property through Redstones, we are happy to offer guidance and advice of all aspects of the sales process and especially when it comes to moving day.  Contact Redstones today for a no-obligation evaluation on your property.